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$4.69M funded
REVENUE
Resilience Profile
Applecrumby
Nine years between funding rounds—surviving on margins while competitors burned cash. Now holds the world's first TCF diaper patent.
Petaling Jaya 🇲🇾
Baby Care
Products designed for infant and child health, safety, and development, from feeding supplies to personal care.
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Growing with Trust
Babycare brands build deep loyalty through safety certifications, organic ingredients, and founder authenticity that resonates with discerning parents.
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Resilient Brands
Related Insights
Scaling Up
🇲🇾
14 min read
When the Platform Becomes the Product
They had 9,000 products from other brands. Then they looked at Amazon's plans and realized they needed something no one else could sell.